T 07743 828 174 • mail@theimageconsultingcompany.co.uk

Jo Simmons

Preferring to be behind the camera than in front, Jo is in her element when she is styling shoots and creating looks. Jo’s passion for her work and her dedicated approach makes her an indispensable part of the team here at TiCC. Her experience of life and the fashion industry has all been put towards her own styling business , Wear She To – she’ll have you catwalk ready in no time!

Describe yourself in a few key words

Creative, loyal, laughs a lot, hoarder, trainer obsessive

What brought you to become an Image Consultant?

I like the idea of being a part of a team who share an interest in style and where support for each other is on hand when needed.

What do you love most about your job?

I love that challenges that being a stylist brings.  No day is the same and I love meeting new people.  I love shooting in London with great teams of photographers, MUAs, hair and models.

Who have you worked with that compliments the work you do?

I have had the opportunity to work with fashion photographer Paul Whitfield a few times.  We both share the same aesthetic so it’s always fun to come up with new ideas for shoots.

What inspires you?

I get a lot of ideas from street style.  I am constantly eyeing up what people are wearing.

What are your favourite brands & who are your favourite fashion designers/influencers?

I am obsessed with trainers (always have been) so Nike, Adidas, Fila, Champion, etc have always been staples in my wardrobe.  High street favourites are & other stories, Urban Outfitters, Topshop and ASOS is good when you have something specific in mind.  High end favourites are Delpozo, Vika Gazinskaya, Roksanda, MSGM, Off-White, Marni, Max Mara, Dice Kayek… I could go on forever!

How would you describe your personal style?

I have always been big on sportswear and comfort is very important to me.  I am wearing a lot of wide leg tailored trousers and chunky jumpers and I love a good midi skirt.

Tell us 5 things about yourself we don’t know

I was a hip-hop and funk DJ

I was a window dresser and visual merchandiser for Jigsaw back in the 90’s

I can’t walk in heels

I used to own a kids clothing label called Milk & Cereal

I am scared of spiders

Tell us your favourite quote or words of wisdom…

I am interested in seeing the girl on the street as she is unlike any other.  I am inspired by whatever she might be wearing.

What plans do you have for the future? 

I love being on location and in the studio so more shoots, hopefully.  I would also like to dip my toe in London Fashion Week next year.